How to Set Up a Service Area Business in GMB

In Google’s own words, a Google My Business profile is more than just a business listing.  The free profile makes it easy for businesses to connect with customers across Google Search and Maps, and is pretty much essential if you’re hoping to source new customers...

Google Announces Update to Featured Snippets in SERPs

This week SEOs web-wide were shaken, as Google’s public search liaison Danny Sullivan announced a big change to featured snippets. Not sure if you’ve been tipped off yet @rustybrick but big changes recently to featured snippets. If you own the featured snippet, you...

Before You Kill That Mobile Subdomain…

Most SEOs I know hate sites with separate mobile URLs. They served their purpose back in the early days of mobile browsers, but over time the maintenance overhead combined with the SEO uncertainty brought on by having two different sets of near duplicate URLs has...